Boost Your Utah Brand: Free Radio Shout Outs for Your Business – Here’s How!
Get the Cat Country Utah app and you can listen and score FREE prizes and FREE business shout outs across the state!
Every week DJ and Aaronee select several local businesses in town to give FREE business shout outs on Cat Country 107.3 & 94.9. Next it could be YOUR business that gets the free air time.
Just email your business name, contact person and the info you would like to get out to our listeners. Please email us for more info here: aaronee@townsquaremedia.com
To really enhance your FREE business shouts outs you can do a promotional giveaway from your business and really stretch the FREE airtime. The bigger the prize value the more air time you get.
To market and advertise your business to the local market, pick a radio station that fits your target demographic and does well on social media to really influence the local consumers. You throw the party and we will get out our big megaphone and tell the people.
Here are some great ideas on how to market your business with the radio station and use your ad dollars well.
-Contact radio stations: Reach out to local radio stations like us, and inquire about any promotional opportunities they may offer. Some stations may have segments or programs dedicated to promoting local businesses, events, or initiatives. We also have fun promotional opportunities to advertise regularly so ask us what we have going on at the time you want to advertise.
-Community events and partnerships: Radio stations often support community events and initiatives. By participating in local events or partnering with community organizations, you may increase the chances of getting mentioned or featured on the radio. You also have multiple ties with business leaders in the area that also support the events or charities you choose to support.
-Provide value to listeners: When pitching your business to radio stations, emphasize how your products or services can benefit their audience. Highlight any unique features, special offers, or community contributions your business offers. Make sure you can say what the benefit is in 15 seconds or less.
-Build relationships: Establishing relationships with radio hosts, producers, or media personnel can increase your chances of being featured. Attend networking events or reach out to them directly to introduce yourself and your business.
-Online radio, social media and podcasts: Consider exploring online radio stations and podcasts that cater to your target audience. Many of these platforms provide opportunities for business shout outs or interviews.
Remember, while free radio shout outs can be beneficial, it's essential to have a comprehensive marketing strategy that encompasses various channels to reach your target audience effectively. We can do that for you!
From promotional marketing and radio ads, SEO and digital marketing, to helping you with your website and social media, we got you! Contact Heather.pearson@townsquaremedia.com for your FREE business marketing overview to see how we can help stretch your marketing dollars.
Aaronee LOVES the country lifestyle. She has a great little farm with Alpacas, goats, dogs, cats and chickens! So yes, some.....stuff on her boots. ;) Aaronee's playlist has everything from Reba & Brooks & Dunn to Rascal Flatts & Garth to Miranda Lambert & Laney Wilson to Kane Brown & Morgan Wallen. She loves them all. ♥ Get her some chips and salsa or tater tots and a root beer float and she is set. She loves chatting on social media so make sure to hit her up on the Cat Country Utah Facebook page!
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